MODUS OPERANDI

The joy of the automobile has been an evolving love affair for over a century. Modifying and customizing cars has been prevalent since the beginning. Lighter, faster, and better looking from generation to generation. Joy Performance builds off of this engine roaring and tire squealing history and looks at the evolving lifestyle of the driving enthusiast. Looking to the past while aiming towards the future, and will be responsible for setting the trend in the wheel business with timeless design developing the next generation of future classics.


TEAM JOY

Right now it's just a guy. I (Justin Famularo) have been focused on designing wheels since 2013, founding Joy shortly after that. My background in design started with a BFA and an MFA at the College for Creative Studies with a focus in industrial design. Graduating during a  recession and a Euro debt crisis definitely got me thinking more entrepreneurial. I have worked as a freelancer for a few years and Joy has really helped in getting my foot in the door in the automotive industry. When not moonlighting as a wheel entrepreneur, I am designing vehicle surface. I have surfaced vehicles at General Motors, and now I am working for a very cool start up.